Our Mission
Eyethos’ Mission is to bring the gap between eyecare and beauty trends. With more beauty trends emerging, we want to empower you to make the best decisions to look and feel your best, without compromising your health.
The only constant in life is that things are always changing. Whether it be healthcare studies or beauty trends, Eyethos takes pride that as a company, we value growth, and because of that we are always changing, learning and pivoting as new research comes out.
About Us
Dr. Janice Luk, Optometrist
Dr Luk is a passionate optometrist born and raised in Toronto, Canada, who feels privileged to provide optometric care to patients in Ontario and British Columbia Motivated to consistently learn and implement new protocols with special interest in dry eye disease and beauty trends. Dr Luk is passionate about bridging the gap between healthcare and beauty with education to empower patients. She founded Eyethos Beauty in 2020 and hopes to use it as a tool for education. She is a speaker for the largest conference for dry eye in Canada, the Canadian Dry Eye Summit, Alcon, Sun Pharmaceutical Industries Ltd.and Thea Pharma Inc.
Christine Keeling, MBA,
Christine is a Canadian-born, New Zealand-based international award winning beauty founder . Chris works with locally sourced ingredients and formulators to create beauty and wellness products for a variety of markets.